You could analyze the narrative arc of the story - Mr. This allows them to parody YouTube genres (as they travel through the digital ether trying to find the target video) and to incorporate guest appearances by other major YouTube stars like Grace Helbig and Jenna Marbles.
What this collective of digital and old-school talents has produced is a meta-narrative in which a fictional Ian Hecox and Anthony Padilla must go on a quest inside YouTube - there’s a magical portal behind a door at the company’s headquarters - to edit a video that’s embarrassing to Mr. “Smosh” was written by Eric Falconer and Steve Marmel, whose writing and producing credits include “How I Met Your Mother,” “The Sarah Silverman Program” and “The Fairly OddParents.” It was directed by Alex Winter, who starred long ago in “Bill and Ted’s Excellent Adventure,” a film whose DNA is present in “Smosh.”
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Padilla (who are both stars and executive producers of the movie) brought in talent from the film and TV worlds. Asking two-thirds the price of a movie ticket, on the other hand, leads to a certain level of expectation. Keeping it online may shield it from the level of scrutiny that features (even those made for television) usually receive.
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Outside of a one-night premiere in Los Angeles, it’s available only online, as a $9.99 download beginning on Friday from a number of major video-on-demand providers including iTunes, Amazon, Vudu, PlayStation, Xbox and Barnes & Noble’s Nook. It might not pass muster at the multiplex, but it’s clever and surprisingly easy to sit through, even if you’re not a teenage fan of Smosh opuses like “ My Magical Tapeworm” and “Paranormal Easy-Bake Oven.”Īnd “Smosh: The Movie,” the most prominent full-length film so far featuring YouTube stars, won’t have to prove itself in theaters. Their movie debut is a fairly successful effort to apply the tone and comic style of those hastily produced weekly shorts to a feature-length script with an actual plot. The satire is gentle, though, reflecting the communitarian ethos - we’re all in this together, laughing at one another - that typifies the decade’s worth of videos produced by the Smosh duo. Another example: the occasional references to how much they hate the advertisements that play before YouTube videos (ads that, in real life, put money directly into the pockets of Mr. That’s one of many scenes in “Smosh: The Movie,” in which Ian Hecox and Anthony Padilla, whose Smosh comedy video channel on YouTube has more than 20 million subscribers, seem to be biting the hand that feeds them. “It’s our bread and butter here at YouTube.” “People love watching jackasses doing stupid things!” yells the chief executive of a certain huge video-sharing company.